A multidisciplinary copywriter, editor and journalist. I polish turds, with words.
The Student Hotel for ...staat,
A hotel with a difference, The Student Hotel offers a different kind of accommodation for students, business people and those that want to experience a city like a local. With short and long stay apartments available, The Student Hotel required a very specific kind of brand guide - one that would outline the essence of the hotel without being too directional. The brand guide was made by Amsterdam advertising agency ...staat, with the purpose of helping those designing new and upcoming versions of The Student Hotel in locations around the world.